Posts tagged influence

Klout, TweetLevel…what are they worth?

How not to explain Klout Take a look at this video, (came to me via Mashable) This video is a great example of using Xtranormal, an incredibly easy to use service that lets you make cartoon videos from your own scripts. I’ve experimented with the free version a while back, and kept meaning to go [...]

Digimarketing for B2B

The other day, I was asked why these columns focused so much on B2C and so little on B2B. The answer is that most people can relate more easily to B2C examples. The world of business-to-business marketing tends to be so specialized that even one part of B2B often finds it difficult to relate to [...]